Singapore (27 March 2020) – Go Green with Thermos®, the pioneer in developing innovative vacuum-insulated lifestyle products, as it rallies all to make a positive and stylish impact to the environment, while staying nourished and hydrated. Eco-warriors can now add a touch of designer chic as they tote their favourite food and drinks on the go with the limited-edition Singapore Exclusive Local Design‘Go Green’ series products.
Designed in collaboration with Band of Doodlers (BOD), Singapore’s very own drawing community that includes renowned artists, illustrators and designers, the range showcase the nature and botany of Singapore with an eco-friendly message. From a one-push tumbler for drinks on the go, a tumbler cup for home or office use, to a food jar for meals and snacks, the series is available from 27 March 2020 onwards exclusively at Takashimaya department store and online store, and at major department stores and official Thermos® E-commerce stores in Singapore from 8 April 2020 onwards.
The new products mark the sixth edition of the Singapore Exclusive series by Thermos®, with best-selling products transformed into limited-edition collectibles with a local touch. Partnering with the World Wide Fund for Nature (WWF) Singapore, the products will be launched in support of Earth Hour, which takes place on 28 March 2020 as a digital livestream that involves Singapore’s most influential voices and change makers on the environment.
As part of the ‘Go Green’ efforts, the Thermos® ‘Go Green’ series’ packaging will see recycled craft paper replace the usual poly-plastic bags for the products. QR codes will direct consumers to the product FAQs on Thermos Singapore’s website, reducing the need to print physical product sheets. In support of WWF-Singapore and Earth Hour, Thermos Singapore will make a donation of $2 for every purchase of a ‘Go Green’ series product.
“The zero-waste movement has been going strong in the world. Thermos® created the original reusable bottle and we continue to develop products that provide people on-the-go with more sustainable choices. We are proud to present this collaboration to showcase Nature’s beauty, while encouraging everyone to take a practical step forward. Our flagship annual collection, the Singapore Exclusive Local Design, is among our best-selling collections. By bringing together our local talent who too share this vision for a better environment, and translating their visual masterpieces onto premium products, we hope to share this reminder for everyone to work together for a future that is worth protecting,” said Takanori Oda, Thermos Singapore’s Managing Director.
“We are excited for Thermos Singapore to join the Earth Hour movement this year. Businesses are key to addressing our plastic pollution crisis and we welcome the efforts by Thermos Singapore to use recycled packaging material as positive steps that will contribute towards better use of materials and a circular economy in Singapore,” said Kim Stengert, WWF-Singapore’s Chief of Strategic Communications and External Relations.
The Land, Air, and Sea – Moments of Beauty to Inspire a Zero-waste Journey
Thermos® JNL-500S ‘Go Green’ Blossom with Birds One-Push Tumbler
The Thermos® JNL-500S ‘Go Green’ Blossom with Birds One-Push Tumbler features familiar bird species found in Singapore’s green spaces, perched atop purple orchids reminiscent of Vanda Miss Joaquim, Singapore’s national flower.
On the inspiration behind her design, Shana Kamaldin shared, “I usually enjoy exploring ink and water colours for my art. For this tumbler, I drew inspiration from the nature and botany in Singapore and focused on showcasing local bird species such as the White-collared kingfisher and Oriental Magpie-robin.”
With an ultra-light and compact design, the ergonomic tumbler’s removable spout makes for easy cleaning. Thoughtfully designed with features such as a leak-proof lid with a one-push button and lock ring, reach for a hearty gulp of your favourite beverages, hot or cold, the way you like it, while reducing your plastic footprint.
Thermos® JBQ-401S ‘Go Green’ Join in the Movement Food Jar
Explore each step of the sustainability journey and not go hungry with the Thermos® JBQ-401S ‘Go Green’ Join in the Movement Food Jar. Paula Pang, an illustrator based in Singapore, transforms the food jar into a canvas of wildlife animals such as the Sunda Pangolin and the long-tailed Macaque.
“I draw to make new discoveries and connect with the people around me. My design of the food jar depicts Singaporean wildlife marching along like a carousel, representing the continuous drive towards a more eco-friendly lifestyle for us and the survival of wildlife around us. I hope my design speaks as a gentle reminder of the consequences of our lifestyle choices,” said Paula.
Snacks or meals will stay fresh and warm with the light and compact Food Jar for at least 6 hours, with its enhanced temperature retention. It is perfect for carrying meals on-the-go with an easy-to-open lid that can be disassembled conveniently for washing, while minimising the use of disposables.
Thermos® JDE-600S ‘Go Green’ Protect the Sea Tumbler Cup with Lid
Dive into the deep blue sea and support marine conservation with the Thermos® JDE-600S ‘Go Green’ Protect the Sea Tumbler Cup with Lid. Art enthusiast Audrey Le enhances the sleek design of the tumbler cup with elegant illustrations of marine life such as the Blue Ring Angelfish and Humpback Whale.
“I enjoy painting and illustrating when I’m not busy with my business consultancy day job. With my design, I want to raise awareness of marine conservation and the alarming rate of climate change. I hope my drawings will inspire more to protect our environment responsibly,” said Audrey.
The Thermos® JDE-600S ‘Go Green’ Protect the Sea Tumbler Cup with Lid keeps your drink at home and in the office hot or cold for a longer period of time. Enjoy a piping hot drink while holding the cool-to-touch cup, or an icy-cold drink without getting your fingers wet with condensation. The upsized JDE holds 600ml of your favourite drinks and can keep drinks cold at 7 degrees celsius and below for 1 hour.
For more information on the Thermos® X Band of Doodlers Singapore Exclusive Local Design series 2020, stay connected at www.facebook.com/thermos.singapore and www.instagram.com/thermos_singapore.
Official Thermos® E-commerce stores
About Band of Doodlers
BOD is Singapore’s largest creative outlaw gang on a mission to rob the world of blank spaces and bland designs. BOD is known variously but not exclusively as the Band of Doodlers, Designers, Disruptors, Dreamers – you get the picture. From illustration to graphic design, animation to motion graphics, we have the complete arsenal of all your visual storytelling needs in one posse. www.bod.design, www.instagram.com/bandofdoodlers, www.facebook.com/bandofdoodlers.
WWF is one of the world’s largest and most respected independent conservation organisations. Our mission is to stop the degradation of the earth’s natural environment and to build a future in which humans live in harmony with nature. WWF-Singapore helps protect Singapore’s essential needs through the actions of individuals, businesses and governments in the region. To meet key conservation goals, we address issues such as deforestation, haze pollution, food security, sustainable consumption and illegal wildlife trade. wwf.sg
About Earth Hour
Earth Hour is WWF's flagship global environmental movement. Born in Sydney in 2007, Earth Hour has grown to become one of the world's largest grassroots movements for the environment, inspiring individuals, communities, businesses and organizations in more than 180 countries and territories to take tangible environmental action for over a decade. Historically, Earth Hour has focused on the climate crisis, but more recently, Earth Hour has strived to also bring the pressing issue of nature loss to the fore. The aim is to create an unstoppable movement for nature, as it did when the world came together to tackle climate change. The movement recognizes the role of individuals in creating solutions to the planet’s most pressing environmental challenges and harnesses the collective power of its millions of supporters to drive change. earthhour.sg
Lim Wee Ling
Asia PR Werkz for Thermos (Singapore) Pte Ltd
+65 9768 6827
Thermos (Singapore) Pte Ltd
+65 6749 4100